In today’s digital age, virtual staging has become essential for real estate agents, homeowners, and property developers. However, traditional virtual staging no longer cuts it. It is vital to incorporate a variety of styles to create an eye-catching and stunning visual that reflects current design trends. Modern style in virtual staging is one of the popular designs that can make a room into an enticing setting that will captivate and wow your intended audience.
In this blog post, we will explore the world of modern style in virtual staging and see why and how the “less is more” style makes the property stand out. So, let’s dive in!
Table of Contents
Origin of Modern Style
The modern style emerged in the early 20th century as a response to the ornate and decorative designs that dominated the Victorian era. The movement originated in Europe, particularly in Germany and Scandinavia, and was influenced by various design philosophies, including the Bauhaus School of Design.
The Bauhaus was a German art school founded by Walter Gropius in 1919. It emphasized integrating art and technology and the idea that design should be functional and beautiful. The Bauhaus also embraced new materials and technologies, such as steel and concrete, and the school’s philosophy profoundly influenced modern design.
Another movement affecting modern design was the Art Deco, which emerged in France in the 1920s. Art Deco was characterized by bold geometric shapes, streamlined forms, and luxurious materials such as marble and gold.
The Mid-Century Modern style emerged in the United States in the 1940s and 1950s – Clean lines, minimal ornamentation, and the use of innovative materials such as fiberglass and plastics characterized it.
Modern Style in the 21st Century
Today, the modern style is a popular choice for home interior design. While it has evolved over the years, modern design continues to be an appealing option, and it’s also becoming one of the go-to styles for virtual staging.
Its versatility allows it to be incorporated into various spaces, from high-rise apartments to suburban homes. Ultimately, the modern style represents a design philosophy that values simplicity, innovation, and practicality, reflecting the needs and preferences of a modern way of living.
Modern style in the 21st century has seen a significant shift from the stark and minimalist designs of the mid-20th century. While the modern style has always been associated with clean lines, geometric shapes, and a focus on function, the 21st century has brought a more eclectic and personalized approach to modern design.
Using bold colors, unique textures, and mixed materials has become more prevalent in modern design. There is also a greater emphasis on sustainability, using eco-friendly materials, and a focus on creating both functional and comfortable spaces. Additionally, technology has played a significant role in modern design in the 21st century, incorporating smart home features, automation, and innovative lighting solutions.
Virtual staging is an ideal way to showcase the modern aesthetic. Virtual stagers use modern furniture, art, and decor to create a lifelike image that showcases the property’s potential. Attention to detail is essential in creating a modern style in virtual staging. Small touches like furniture placement and lighting can make a big difference in creating a modern, minimalist look.
Characteristics of Modern Style
Modern design can create a timeless and attractive aesthetic, whether constructing a new space or upgrading an old one. Here are some critical elements of modern style and how they can be used in home interior design:
Sleek materials and surfaces
One of the key elements of modern style is the use of glossy and polished materials such as metal, glass, and concrete. These materials create a sense of minimalism and sophistication in a space.
Neutral colors
Neutral colors such as white, black, gray, and beige are popular in the modern style. These colors create a sense of simplicity and allow the focus to be on the furniture and decor in a space.
Functionality
Functionality is a crucial element of modern style, so furniture and decor are designed to be functional and stylish. Utilizing multifunctional furniture, such as a storage ottoman or a coffee table with built-in storage, can help you achieve a modern aesthetic while maximizing space.
Highlight clean lines and shapes
The modern style emphasizes simplicity and minimalism, reflected in its use of clean lines and shapes. Furniture and decor with straight lines and geometric shapes are typical in modern style, creating a sense of order and simplicity. Choosing furniture and decor with clean lines and geometric shapes can help you achieve a modern look in your home.
Minimalism
Minimalism is a critical component of modern style in home interior design, and it also applies to virtual staging. By using minimal furniture and decor, you can create a sense of spaciousness and simplicity that is both refreshing and elegant.
Virtual Staging with The Modern Style
One of the main advantages of modern style in virtual staging is its ability to create a sense of spaciousness and openness. Virtual staging can make a small or cluttered space appear larger and more organized by using streamlined and simple furniture, minimal décor, and a neutral color palette. That can be particularly effective for urban properties or apartments, where space can be at a premium.
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Virtual staging can integrate modern design elements to match the style of any property, whether it be a loft, a mid-century house, or a minimalist studio apartment. That can help potential buyers visualize the potential of a property and feel more confident about their purchase.
In addition, virtual staging with a modern style can highlight a property’s best features, such as a fantastic view, a beautiful fireplace, or a unique architectural detail. Virtual staging can attract potential buyers and generate more interest by focusing on the property’s strengths.
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The modern style is characterized by functional and efficient furniture in neutral colors, as well as the usage of wood or metal.
Designed tables, comfortable chairs, lighting design, and adding personality are other prominent features of modern style.
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Simple cabinetry, island bench, modern appliances, and uncluttered space are required for modern style.
Additional touches of modern design include incorporating natural light, wood, neutral with a splash of color, straight lines, simple decorative elements, and minimal clutter.
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Modern bathrooms are elegantly designed, with freestanding bathtubs, streamlined mirrors, geometric tiles, and floating toilets and vanities.
Virtual staging can effectively showcase modern design elements, such as clean lines, minimalist decor, and a neutral color scheme. By incorporating these features and the strategic use of geometric patterns, bold accents, and practical furnishings, virtual staging help potential buyers envision themselves living in a chic, sophisticated home.
When to Use the Modern Style?
Buyers drawn to modern design are generally attracted to its simple forms and practicality. They value sophisticated materials, a neutral color palette, and an emphasis on open spaces. Here are a few characteristics of homebuyers who might be attracted to the modern style:
Minimalists: People preferring a simpler, more streamlined lifestyle may be attracted to the modern style. Its clean lines, open spaces, and focus on functionality cater to their desire for simplicity and clutter-free living.
Art enthusiasts: Homebuyers who appreciate modern art and design may prefer the modern style because of its connection to various art movements such as Bauhaus, Art Deco, and Mid-Century Modern. These buyers often value the historical context and artistic merit of modern design.
Tech-savvy: Those who value technology and innovation are often drawn to the modern style. This design aesthetic incorporates the latest technology and innovative home features to create a seamless and convenient living experience.
Environmentally conscious buyers: Those who prioritize eco-friendliness and sustainability may find the modern design appealing. Energy-efficient systems, renewable materials, and environmentally conscious design practices are increasingly becoming a part of modern architecture and interiors.
Urban dwellers: Homebuyers who live in urban areas and appreciate the energy and vibrancy of city living can be attracted to the modern style. This design aesthetic emphasizes function and practicality, making it an excellent fit for those who live in smaller spaces. The focus on efficient use of space, indoor-outdoor connections, and a sleek aesthetic of this style complements the urban lifestyle.
Modern style in virtual staging can appeal to these homebuyers by creating an elegant, stylish, and functional living space. By emphasizing the features of this style, virtual staging can help potential buyers envision themselves living in a modern home.
Final Word
Modern style in virtual staging can be an effective tool for showcasing the potential of a property to potential buyers. This style is known for its focus on “form meeting function” and its ability to create a harmonious living experience. Whether for a high-end city apartment or a suburban family home, virtual staging with a modern flair can help highlight a property’s unique features and attract the attention of potential buyers in today’s competitive real estate market.
FAQ
“Modern” and “contemporary” are often used interchangeably when referring to design styles, but they have different meanings.
Modern design style refers to a specific era of design that emerged in the early to mid-20th century as a response to the ornate and decorative styles that dominated the Victorian era. Clean lines, minimal ornamentation, and the use of natural materials such as wood, leather, and stone are its characteristics. Modern design emphasizes functionality and integrates technology and innovative materials into design.
Contemporary design style, on the other hand, refers to design that is current and relevant to the present time. It is not tied to a specific era or design movement, and as such, it is more fluid and adaptable. Contemporary design may incorporate modern design elements, but it can also draw inspiration from other styles, such as Art Deco, Mid-Century Modern, and Minimalism.
In an overview:
Modern design style:
- Refers to a specific era of design that emerged in the early to mid-20th century.
- Characterized by clean lines, minimal ornamentation, and using natural materials.
- Emphasizes functionality and the integration of technology and innovative materials into the design.
Contemporary design style:
- Refers to design that is current and relevant to the present time.
- Not tied to a specific era or design movement, and as such, it is more fluid and adaptable.
- It may incorporate elements of modern design but can also draw inspiration from other styles, such as Art Deco, Mid-Century Modern, and Minimalism.
Suppose you’re a real estate professional or a homeowner looking to use virtual staging to enhance the visual appeal of a property. In that case, capturing high-quality photos accurately representing the space is important. Here are some tips on how to shoot a property for virtual staging:
- Get familiar with the place
- Declutter as much as you can
- Turn the lights on
- Use professional equipment
- Take high-quality photographs
- Take advantage of HDR photography
- Make use of every available space in your shot
- Capture images with enough space
- Don’t forget the golden hour
- Be careful about exterior view photographs
- Select your finest images
Yes, virtual staging can be used in conjunction with traditional staging to enhance the overall visual appeal of a property. Virtual staging and traditional staging both showcase the potential of a space and give buyers a visual idea of the possibilities – with different settings and costs.
A property may be physically staged with furniture and decor, but certain areas or rooms may be left empty or under-furnished. In these cases, virtual staging can be used to create digital images of fully furnished and decorated rooms to showcase the potential of the space. Virtual staging can also show alternative decor options or update the staging without physical furniture or decor changes.
